TRUEDGE EMAIL CAMPAIGN
Email Campaign | Storyboarding | Motion | Web Design
A lead generation drip email campaign promoting brand awareness and thought leadership.
Role / Lead Designer
Agency / HOT Inc.
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TruEdge is a design-build firm primarily serving financial institutions on the West Coast.
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Develop an engaging email campaign to increase brand awareness and develop sales leads.
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Taking the opportunity to position TruEdge as design-build problem solvers we created an email drip campaign to increase lead generation. Utilizing illustrations, case studies and thought-leadership video TruEdge was able to launch a successful lead generation campaign.
